WINTER PASTELS

For Holiday 2019 the Women's Category for Converse kept strategizing around the teen girl consumer. Our color palette this season featured an offering of what we called "Winter Pastels". We decided to layer them up on the rubber foxing tape for the CTAS Lift Platform. We also worked with our factory partners so we could achieve some pearlescent shine! The result? A great white upper with a fun and feminine bottom layer of pastels.